The outage embarrassingly occurred as Apple prepared to launch the iPhone 4S, causing fears of mass defections from the platform. Nonetheless, the BlackBerry line as a whole continued to enjoy success, spurred on by strong international growth.
Outside the courtrooms the BlackBerry was a massive success, garnering headlines when its enterprise network remained intact after the terrorist attacks on Sept.
The global subscriber base of BlackBerry users declined slightly for the first time to 79 million, after peaking at an all-time high of 80 million the previous quarter. The situation got better when the and beyond had audio hardware built-in.
Most people are just uncertain as to what the future holds [for RIM]. The approach was a last-ditch effort to revive the company, but it has also thrown the BlackBerry maker into the most uncertain period in its history.
Read on to see why reform is possible, but won't be quite so easy. Named in reference to the resemblance of its keyboard's keys to the druplets of the blackberry fruit, the device could receive push email from a Microsoft Exchange Server using its complementary server software, BlackBerry Enterprise Server BES.
In the corporate world, especially at large companies, the senior executives would buy a BlackBerry as soon as it came out. In October, users around the world suffer through a four-day service outage The carriers are behind us. This is obvious from the outside view, though the details surrounding why RIM is no longer a market leader — and why RIM will most likely not be able to regain its leadership position in the near future — are most interesting.
By Februaryonly 1.
The carriers are behind us. A stark reminder of its fragility came in October when a worldwide four-day outage left BlackBerry users again without the use of the device they had come to rely on. October - RIM passes 10 million subscribers. InRIM introduced the first Mobitex point-of-sale solution, a protocol converter box that interfaced with existing point-of-sale terminal equipment to enable wireless communication.
Most of the company's fate was now tied up in BlackBerry 10 and its matching devices. Mike was always focused on small, granular features like how to make the speakerphone in a BlackBerry the best speakerphone on the market.
During the first quarter, the Company recognized hardware revenue on approximately 1.
According to Forbes, it brings all of BlackBerry's products "under a single umbrella. On March 29,the company reported its first net loss in years. The New York Times described "a smaller-than-expected quarterly loss",  based on the June 19, news release: Developers often developed consumer applications for those platforms and not the BlackBerry.
Balsillie also resigns from the board of directors. Palm's overcommitment to Sprint and its missed opportunity with Verizon led HP to snatch it up. The introduction of the Pearl series was highly successful, as was the subsequent Curve series and Bold RIM was hoping to blow through theunits and have carriers take orders for millions of additional PlayBooks, but that has not happened yet.
The arrival of the Apple iPhone and later Google's Android platform caused a slowdown in BlackBerry growth and a decline in sales in some markets, most notably the United States. There's some truth to the extreme language, but BlackBerry 10 is really just the latest in a series of transformational moments for a company that has frequently had to adapt to survive.
It had nothing to lose and was willing to turn its business model on a dime to stay afloat. BlackBerry releases the first in a line of consumer-friendly Pearl devices, adding a digital camera and multimedia capabilities Lightning in a bottle. In support of the launch, the company aired its first Super Bowl television advertisement in the U.
While it's on better footing than a defunct mobile veteran like Palmthere's not much room for a second chance.
One such area is the PlayBook and trying to mitigate the negative response to that product, and I was told the company is even going so far as to selectively block different media and even social networking sites from being accessed by employees.
There was no three- year plan at RIM. Suddenly the BlackBerry was everywhere in the technology community, thrust into the spotlight by the enthusiastic co-CEO Balsillie who touted the device on Wall Street and handed it out for free at select technology conferences. Trefis, an analyst team and Forbes contributor, called Good "a nice strategic fit for BlackBerry's software business," noting that the acquisition would "help improve BlackBerry's cross-platform EMM support and bring in a relatively large and diverse customer base, while also helping drive incremental revenue growth.Paper details.
Case Analysis 2 – Research in Motion – RIM. Research the history of RIM, specifically with an eye toward product development. Your research should lead to answers to the following questions.
Research In Motion Limited was founded in by Mike Lazaridis and Douglas Fregin. At the time, Lazaridis was an engineering student at the University of Waterloo while Fregin was an engineering student at the University of Windsor.
Aug 17, · Called BlackBerry Planet: The Story of Research in Motion and the Little Device that Took the World by Storm, it tracks the evolution of the BlackBerry from RIM co-founder Mike Lazaridis' s. Research In Motion (RIM) had a modest beginning with an ambitious vision.
Today, more than 20 years later, that ambition and vision has translated into success. RIM is one of the world’s leading designers, manufacturers and marketers of solutions for the mobile communications market.
Dec 05, · The Rise and Fall of BlackBerry: An Oral History founded an electronics and computer science consulting company called Research In Motion, or RIM. All the market research.
Aug 17, · Called BlackBerry Planet: The Story of Research in Motion and the Little Device that Took the World by Storm, it tracks the evolution of the BlackBerry from RIM .Download